The latest report from Brand Finance, a London-based brand valuation consultancy, showcases the impressive performance of Nigerian brands on the continental stage. Through extensive research focused on global customer perceptions, the report offers a detailed analysis of brand strength and value.
Notably, 26 Nigerian-owned brands have been ranked among the 200 best brands in Africa, highlighting the country’s growing influence in the business landscape. This achievement reflects the increasing recognition and trust that Nigerian brands are gaining across the continent.
David Haigh, Chairman & CEO of Brand Finance, emphasized the report’s depth and rigor, noting that it utilizes more extensive data on global customer perceptions than ever before. The analysis, spanning from March 2023 to March 2024, provides a comprehensive snapshot of brand performance and consumer sentiment.
This recognition not only underscores the strong performance of Nigerian brands but also signals their potential to compete and succeed in the broader African market.
Access Bank
Banking Sector and it moved from number 31-35.
Dangote cement
Engineering sector and it moved from 35-41.
Flour Mills Nigeria
Food sector and it moved from 36-59.
Zenith Bank
Banking sector and it moved from 50-37.
United Bank For Africa
Banking sector and it moved from 57-46.
GTCO
Banking sector and it moved from 61-59.
First Bank
Banking sector and it moved from 80-62.
Orijin
Spirits sector and it moved from 83-89.
Hero
Beers sector and it moved from 89-102.
BUA
Engineering sector and it moved from 91-101.
Other Articles
No Comment! Be the first one.